
But I’m taking a few minutes to point something out that has to do with why I’m so busy.
Ann Wayman – a writer I follow – did a survey last week on whether people learn best through video or written words.
The survey was conducted among many writers, so it may be a little biased. However, I think the people who commented here – made a dang good point.
I need words to hang things on. I remember phrases and refer back to steps. Rewind and trying to find your place in a video is frustrating (at least for me).
Now, I do think video has its place, but it’s more of a way to tell than teach.
I think that’s why there will always be writers. Here are a few other reasons I’ve noticed of late:
- Videos are time-consuming and can be cost-prohibitive. I recorded a video for a company a couple months ago. We went around and around on it, and it never got published. Why? Too much work. It wasn’t cost-effective to continue on with the video project, so we turned to a series of blogs and emails. This writer is still very much needed!
- You still need a writer for a video. I’m working on another project – a landing page – and we’re adding a video. Who do you think is the first person to touch this project – this writer. The designer need instructions, words and a direction.
- Writing is immediate. Video can be as well, but when you have a professional writer onboard, you can turn a piece (email, blog, etc.) around in a matter of minutes or hours. Video won’t be of the same quality because it’s too tedious of an editing process unless it’s scripted.
What are your thoughts? Do you think writers rule the world? I think we help people rule the world and I’m glad to be in this business.